Service Design, Implementation and Management
About this title:
As any telecoms company will tell you, successful services do not just drop off the trees. They require meticulous planning and management. They are the result of mixing expertise in marketing, customer care, OSS systems, billing, planning and network engineering.
Now, for the first time, BWCS has brought together all the key steps and processes needed to get successful services up and running and presented them in one clearly written handbook.
This concise and organised guide gives a vital step-by-step approach to the key stages of bringing services to market.
It contains detailed information on pre-launch planning of services, who should buy the service, how it is priced and how it will be marketed. The handbook also covers service implementation and management.
Uniquely, the handbook contains several highly valuable template documents - including an actual service definition document for a particular telecoms service. You can use this document as the basis for creating your own service.
For a full description of the wealth of information in this handbook please see the Contents list or download the brochure.
About the Authors:
Paul Whitlock and Chris Wight are both highly experienced telecoms professionals who have been responsible for the launch of countless telecommunications services for a wide variety of companies over the last twenty years.
To order your copy of the handbook please use the online Order Form. To access the form please click the Order button on the Right Hand Side of this page.
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