European Hotspot Markets
About this title:
European W-LAN markets are rapidly being dominated by traditional fixed line and wireless telcos. Between early 2002 and mid-2003 companies such as BT, France Telecom, Swisscom, Telecom Italia, KPN and Vodafone all made their first moves into the European public access space. But how far will these players control the WiFi sector? Many are aiming not just at their own domestic markets but at a pan-European service offering.
The likes of TeliaSonera and Swisscom are obviously intent on building up an international footprint of hotspots, but how successful have they been? And how far can this model run? Telia's service has been rolled out across Scandinavia, while Swisscom has created for itself an instant pan-European network by rolling out hotspots in its domestic market, and acquiring the foreign WISPs Megabeam, W-LAN AG and Aervik.
This brand new report, part of BWCS W-LAN Continuum Service (http://www.bwcs.com/subscriber_zone_login.html) examines all the major issues and each of the main players struggling to make a mark on the European WiFi landscape. It examines, in close detail, each of the European markets and analyses how different market conditions, regulations and operators are shaping this vital grwoth sector in each of the European countries covered.
The report is designed to answer the following questions (among many others): - How fast will W-LAN rollout be in each country?
- Who are the main players and how are their strategies shaping up?
- Which companies are winning the fight to become truly pan-European service providers in this sector?
- What the regulatory position is in each of the countries covered?
- Which markets are moving fastest and which lagging behind the field?
- What is the current state of the martket for public access W-LAN services in each European country?
About BWCS
BWCS is the publisher of this report, which is part of W-LAN Continuum, a continuous information service on global Wi-Fi developments. A subscription to W-LAN Continuum comprises online access to a continuously updated database of major W-LAN markets around the world, including forecasts and company profiles of major operators; six Insight Reports with in-depth analysis of the industry's most pressing issues; a monthly W-LAN newsletter; and access to a dedicated analyst. Please contact us for further information.
Other recent market reports published by BWCS include Wireless LANs at the Edge: Unlocking Corporate Mobile Data Revenues; Pump up the Volume: Unleashing Revenue Potential with Mobile Music Services; Play Away: The Future of Mobile Entertainment; and The Saviour of 3G: the Leading 100 Mobile Application and Content Providers.
BWCS is a specialist consultancy set up to help telecommunications companies sell their products and services more effectively. We advise many of the world's leading telecommunications companies on all aspects of sales, marketing, competitor analysis, business development, business planning and market research. If you would like to know more about the services we offer, please contact us.
Tel: +44 1531 634 326
Fax: +44 1531 631 443
E-mail: info@bwcs.com
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